Before accelerating growth at Goldium, we needed to strengthen its e-commerce foundations. The funnel and data tracking needed rebuilding, alongside improvements to technical SEO.
We started by fixing legacy product links and redirects to strengthen the technical SEO infrastructure. We rebuilt the funnel and data tracking almost from scratch, restructuring the path to purchase. We then added a creator collaboration to accelerate growth on that foundation.
The work delivered a 67% increase in Goldium’s revenue. Marketplaces generated TRY 3.4 million in revenue.
Visibility accelerates growth when the infrastructure is ready to turn it into sales.
